Social Media Marketing

How to effectively utilize your influencer marketing budget

How to effectively utilize your influencer marketing budget

It is a myth that marketing a product needs significant investments. These days, what matters is not how much you spend, but how effectively you spend your money. There are many cases where novice brands have given market leaders a run for their money with modest marketing budgets. A case to note is Off the Beaten Track (OTBT), …

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What are some tips for using LSI keywords effectively in your SEO strategies

LSI Keywords

Google processes approximately more than 50,000 searches every second or 4.5 billion searches every day. So, how does Google reach relevant searches and display relevant results in front of you? Is there some magic wand with search engines? Is LSI something you really must know? LSI could be a savior for you with the growing …

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